In 2025, I had the opportunity to work with several amazing B2B brands like Sweav, Amrop and Breadstone and learn a lot along the way. Through sharing +150 pieces of content, a few patterns kept coming up. Therefore, I would like to share 6 lessons that might be helpful for you if you’re working in B2B marketing. 6 things to do in content marketing in 2026 1. Focus on the benefits you offer People generally don’t want your product or service, they rather want the outcome. And even in B2B,...

From March 2025 to September 2025 I got the opportunity to support Navoniq as Interim chief brand & marketing officer to support with its launch.

Over 80 Young DHL-people actively engaged in the Empower Yourself workshop to boost their personal brand and self-positioning. Thanks to the DHL team for the opportunity and collaboration!